Latest Store News & Insights
Setting Goals: Commit to Running Outside Your Comfort Zone
By Matthew Balzer, Owner of Reno Running Company & Gold Country Run and Sport The start of a new year often comes with new goals. As a runner, you might be thinking about the next big race to sign up for, but it’s easy to get stuck in the cycle of choosing races...
Need for Speed? How Everyday Runners Can Utilize “Super Trainers,” and Which to Choose
By Sarah Correa For the past several years, elite podiums at every running event have been dominated by super shoes. The term “super shoe” is a very general term for shoes that (1) have a full-length carbon plate and (2) are constructed with specialty “super foams”:...
Three Key Benefits of Shoe Rotation on Runners’ Health and Performance
By Sarah Correa For many runners and walkers, shoes are considered “done” when the outsoles are visibly thrashed – rubber peeling off and/or rubbed smooth, the material falling to pieces. They head to their local running store, put on a new pair, and immediately say...

Join the Today We Run Club!
We are super excited to announce the launch of our Today We Run Club! Meet new runners and enjoy great benefits such as ongoing running activities, social events and a store discount to GCRS!
Now Hiring
Looking to join Gold Country’s team? We’re currently hiring! If you’re interested in running and enjoy helping others with their fit process, we’d love to meet you! Apply Now